UX/UI Product Designer · Fintech & Complex Systems

Design that withstands
reality.

Complex systems: payment platforms, omnichannel retail, enterprise SaaS. Redesigns that cut critical errors across 200+ points of sale.

4+years
5markets
4languages
200+points of sale
Product Design Design Systems UX Research Event Storming Figma MCP PostHog · Sentry · Grafana Retail · Fintech · Health AI-powered Workflows Cross-functional Teams Product Design Design Systems UX Research Event Storming Figma MCP PostHog · Sentry · Grafana Retail · Fintech · Health AI-powered Workflows Cross-functional Teams
Selected projects

Four cases that sum up
what I do: system, scale, impact.

ZePOS
01 / 04 · Product Designer UX/UI · Retail POS · Mexico & Brazil
200 stores, zero downtime
redesigning a POS to scale.
The system crashed during Hot Sale. Over 8 months, I redesigned end-to-end the architecture, catalog, cart, payments, and shipping — launching before Buen Fin 2024 across 200+ stores with zero incidents.
Design SystemEvent StormingField ResearchPostHog · Sentry
−80%
sync errors
from crash under high demand to zero incidents
InsightOne
02 / 04 · UX/UI Designer · Software · U.S.A.
From visual chaos to
InsightOne's first Design System.
A payment platform with no design system — every screen was a new decision. I led the full redesign and built the company's first Design System, coordinating teams across time zones and aligning business, product, and engineering.
Payment PlatformUsability TestingAgile · Distributed teams
Primer
DS
of the company
visual consistency across the entire platform
Clue
03 / 04 · UX/UI Designer · Mobile Health · Sep–Nov 2023
What the data wasn't showing:
UX research on Clue.
Users were dropping off Clue — but no one knew why. I led an end-to-end UX analysis: benchmarking, heuristic evaluation, and testing with real users. Result: hidden friction in onboarding and navigation flows that had never been documented.
UX ResearchHeuristic Eval.PrototypingMobile
E2E
UX
research & testing
hidden friction documented and resolved
Palm & Rescycle
04 / 04 · Product Designer · Startup · Colombia
From idea to validated product
in 8 weeks.
Palm & Rescycle needed a product that could convince users and investors. I led the full process — research, architecture, UX writing, prototyping, and testing — under Agile/Scrum with weekly deliveries. Result: −25% bounce rate, +15% user retention, and −20% development time.
UX ResearchUX WritingAgile · ScrumStartup
−25%
bounce rate
+15% retención · −20% tiempo de desarrollo
About
Melany Olivares
portada.png
Melany Olivares
UX/UI Product Designer · Remote

Hi, I'm Mel.

Product Designer with 4+ years building digital products at the intersection of user needs, business goals, and technical constraints — across payment platforms, e-commerce, and omnichannel systems.

Specialized in complex systems and scalable transactional experiences. I collaborate with engineering, product, and cross-functional teams — from discovery through delivery — using research, design systems, and data-informed decision-making.

Before product design, I spent a decade in public policy and consulting, leading multi-sector projects. That's where my ease with negotiation, facilitation, and stakeholder alignment comes from — something no design process teaches on its own.

01
I think in systems before I think in screens
Tokens, components, variants. A design that can't maintain itself isn't finished.
02
Performance is also UX
Load times, availability, and reliability are part of the experience. A slow system is a design problem.
03
I actually use AI, I don't just sell it
Claude, Figma MCP, Copilot. Tools that speed up the loop from idea to working prototype.
04
Decisions validated with research and data
Interviews, PostHog, Sentry, Grafana. Intuition is not a design plan.
Experience

Where I've been building.

Dic 2024 — Abr 2026
Product Designer UX/UI · Zebrands
E-Commerce · Remoto
Led UX/UI for ZePOS — omnichannel platform across 200+ stores. Scalable interfaces, design system, and data-informed decisions with Sentry and Grafana.
Ene — Jul 2024
Product Designer UX/UI · InsightOne
Smart Payment Platform · Remote / U.S.A.
Designed experiences for a payment platform. Transactional flows, wireframes, prototypes, and research with distributed teams.
Mar — Jul 2023
UX/UI Designer · PALM-Rescycle
Startup · Colombia
−25% bounce rate and +15% retention by redesigning key interfaces within a circular economy model. Weekly Agile iterations.
Ene — Mar 2023
UX/UI Designer · Locusroom
Travel Startup · Chile
New payment system that reduced friction in the purchasing process. Research, high-fidelity prototypes, and testing in an agile environment.
Skills

Core skills.

Product & UX
User-Centered Design
Usability Testing
UX Research · Interviews
Rapid Prototyping
UX Metrics: SLA · NPS
UI & Systems
Figma · FigJam
Design Systems · Tokens
Atomic Design
Figma MCP Integration
Component-Based UI
Technical & AI
Sentry · Grafana · Miro
Jira · Confluence
AI-Assisted Research
AI Workflow Optimization
Engineering handoff
Languages
Spanish — Native
English — C1
Portuguese — B2
German — B1
Contact

Got an idea?
Let's talk.